How you grow your mortgage business, how you hire your loan officers and staff, how you design and market loan products and programs, how you implement fair lending compliance matters more than ever. Use HMDAVision to unify the story about your business.
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Because the HMDA LAR data covers 90-92% of all mortgage activity in the U.S., incorporating it into marketing, mortgage banking product, capital markets, and hiring practices is essential for the longevity of a lending institution, regarding of its size or type.
HMDAVision not only preserves the depth of the data, but it also blends in additional large data sets like the Census demographics and housing data, NMLS data, and assessment area location data.
As HMDA LAR data is foundational to understanding the mortgage market,
HMDAVision helps marketers in local market analysis, market segmentation, planning outreach, and hiring LOs with skills and background matching the local demand. Tap into the rich demographic, geographic, and loan insights to improve marketing effectiveness.
Insights from HMDAVision can guide the development of new loan products tailored to investor preferences, enhancing the lender’s market position. HMDAVision can provide detailed insights into which types of investors are buying specific types of loans. Understanding investor preferences allows mortgage banks to tailor their loan offerings to meet market demand more effectively.
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HMDAVision can provide detailed insights into which types of investors are buying specific types of loans. Understanding investor preferences allows mortgage banks to tailor their loan offerings to meet market demand more effectively.
Mike Mayer
Senior Analyst, Stratmor Group
Alex Blum
General Manager, MRC
Cristian Correa
SVP, National Diversity Lending, Caliber Home Loans
Mark Hanson
Executive, Formfree
Associate General Council
Credit Union